To inform, inspire and advocate for dancers and the greater dance world.
To be the global leader in producing dance content of the highest quality that educates both dancers and nondancers, gives audiences exclusive insider access to the art form, and begins and deepens important conversations.
Integrity: We are journalists creating stories that are expertly researched, edited and written.
Equity: We aspire to be as diverse as the dance community itself, and to shine light on the injustices within and around it. We strive for a culture of fairness, respect and inclusion.
Passion: We eat, sleep and breathe dance as much as our readers do.
Community: We create spaces and opportunities for the dance community to learn, grow and celebrate together. We are committed to cultivating the broader dance landscape, and making dance a more sustainable profession for all involved.
Collaboration: We work with artists and dance experts from across the field, and deeply value their expertise. We aim to foster an internal culture where everyone’s voice is heard and valued.
Innovation: We are endlessly curious about what’s new in media and dance, and aspire to be on the cutting edge of both.